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Color Wow

Color Wow Root Cover Up - Platinum Blonde Hair

1-Pack (3.1g)

Suitable for Vegans

£29.50
Free UK Shipping On This Product

The multi-award-winning Color Wow Root Cover Up instantly hides greys and perfects your colour in a revolutionary powder that never leaves your hair sticky, oily or dry. 

A camouflage for roots, this easy-to-apply powder instantly covers greys and regrowth. Water-resistant, it also lasts from shampoo to shampoo and helps your hair retain its natural shine and feel without stickiness or a powdery residue. No wonder it has become a global sensation!

Color Wow Root Cover Up Key Benefits:

  • Easy, instant, precise: just press, no mess!
  • Temporary colour stays until shampoo’d out (you can swim in it!)
  • Reflective mineral powder for a multi-dimensional, natural look
  • Never stiff, sticky, or waxy like mascaras, crayons and sprays
  • Great value! 6 months to 1 year usage for one compact
  • For all hair types, especially for colour-treated hair, greying hair and thinning hair
  • Safe to be used on wigs and hair extensions.
  • Sulphate Free
  • Cruelty Free 
  • Vegan
  • Wax free
  • Dye free

For more information, watch Restore your highlights - Color Wow Root Cover Up and Cover Grey Roots with Color Wow Root Cover Up.

How to use: Start with dry or styled hair. Color Wow Root Cover Up comes with a dual-tipped brush that lets you customise your cover up application. Apply the powder to your roots, starting at the scalp and working outwards. Then apply to temples and other grey hair as needed.

Color Wow Root Cover Up is also available in BlondeDark BlondeRed, Light BrownMedium BrownDark BrownBlack.

For external use only.

TALC, MICA, SYNTHETIC FLUORPHLOGOPITE, OCTYLDODECYL STEAROYL STEARATE, ETHYLHEXYL PALMITATE, ZINC STEARATE, SILICA, PENTAERYTHRITYLTETRAISOSTEARATE, ZEA MAYS (CORN) STARCH, ALUMINUM STARCH OCTENYLSUCCINATE, KAOLIN, METHYLPARABEN, TRIETHOXYCAPRYLYLSILANE, PROPYLPARABEN (+/- CI 77499 (IRON OXIDES), CI 77491 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE), CI 77266 (CARBON BLACK, BLACK 2), CI 77492 (IRON OXIDES), TIN OXIDE (CI 77861).

How do I remove Root Cover Up from my hair?
It needs to be removed by washing hair with shampoo.

How long will Root Cover Up last?
6 months to 1 year usage for one compact

Is Root Cover Up suitable for all hair types?
Yes.

Are Color Wow products suitable for coloured hair?
All products are suitable for colour treated hair.

Can I use Color Wow products on wigs and hair extensions?
Yes the entire Color Wow range is safe to be used on wigs and hair extensions.

Are Color Wow products Sulfate Free?
Color Wow products do not contain dyes, waxes, ammonia, sulfates, oxidizing agents, color distorting preservatives, nitrogen compounds or endocrine disruptors.

Do Color Wow test on animals?
No. Animal testing of cosmetics is now illegal in Europe and has been for some time. Ingredients designed for cosmetics also come under this ban so thankfully this horrible practice is becoming a thing of the past.

Are Color Wow products suitable for vegetarians and vegans?
Yes, they do not contain any animal derived ingredients.

If pregnant, or breastfeeding consult your physician prior to use.  While we work to ensure that product information on our website is correct, on occasion manufacturers may alter their ingredient lists.  Actual product packaging and materials may contain more and/or different information than that shown on our website.  All information about the products on our website is provided for information purposes only. We recommend that you do not solely rely on the information presented on our website.  Please always read the labels, warnings, and directions provided with the product before using or consuming a product.  In the event of any safety concerns or for any other information about a product please carefully read any instructions provided on the label or packaging and contact the manufacturer.  Content on this site is not intended to substitute for advice given by medical practitioner, pharmacist, or other licensed health-care professional. Contact your health-care provider immediately if you suspect that you have a medical problem.  Information and statements about products are not intended to be used to diagnose, treat, cure, or prevent any disease or health condition.  The customer reviews are only moderated for offensive content – they should not be regarded as medical or health advice; no reliance should therefore be placed on them; and they are not endorsed by Victoria Health. If you have any health problems or questions regarding the suitability of any product please contact a health professional. Products are not medicinal unless otherwise stated. Victoria Health accepts no liability for inaccuracies or misstatements about products by manufacturers or other third parties. This does not affect your statutory rights. Store in a cool dry place out of sunlight.  For external use only, unless specified.

Product Code: FDB0014