Color Wow is the latest creation from internationally acclaimed hairstylist John Frieda and industry-renowned products innovator Gail Federici. John and Gail, co-founders of John’s original professional hair care company, have now gone on to form Federici Brands and ‘Root Cover Up’ is the first product to launch from the brand. As we launch this new and amazing innovation created for colour treated hair, I meet John Frieda & Gail Federici.
You sold the product brand ‘John Frieda’ ten years ago, so what have you been doing since that time?
John: Raising my family, seeking and investing in smart ventures and advising/consulting business colleagues, including the company that bought John Frieda Professional HairCare Inc.
Gail: I’ve spent some years in the music industry, which is going through turbulent change, but I’m always seeking niche opportunities, especially in the beauty and fashion industries. That’s what Federici Brands, the parent company of Color Wow, is all about.
What is your passion?
John: Gail and I founded HairRaising, an international initiative to support top children’s hospitals, like Great Ormond Street Hospital, through the salon and hair care industries.
Gail: Education and equal rights for women, especially in emerging cultures. History, politics and travel. Supporting Boston Children’s Hospital and their world-renowned clinics and specialists.
What is your life philosophy?
John: To put your heart and soul into whatever you do – the small things as well as the big things. Never compromise on quality. Do the best you can, but then let go of the outcome and trust that whatever happens is meant to be. And most importantly – never contradict Gail!
Gail: Think for yourself. Trust your gut and intelligence. Never stop learning. And never stop giving back. Read More…